"Smokey-Joe" Dark-Roast Coffee Meat Rub

If you haven't heard yet... apparently we are now putting COFFEE... On MEAT?

We honestly wanted to hate this trend and it seems absurd, but  "Don't knock it-till you've TRIED it" is always our motto...this rub is designed and formulated to give you the PERFECT “Pre-Sear Crust” on your favorite meats full of intense flavor that you’ve never experienced!

Lay it on heavy on Roasts, Briskets, Ribs, Tri-Tips, Ribeyes prior to Pre/Post searing the meat and watch the mouth-watering magic happen!